Today, many websites suffer from mistakes that can
dramatically influence their effectiveness. Here are some common mistakes with
helpful information on how to avoid them. Some of these difficulties merely
result in irritation, whilst others will hinder or prevent visitors to your
site from accessing the material or functionality that you have placed there.
Here are some mistakes that we must avoid with respect to the development of a
website.
1. Role of Website - The biggest mistake we can make is not defining the website's role in the
overall strategy of your organisation, in the first place. It doesn't matter
how well or poorly your site is implemented. Once the strategic purposes and
role of the website are understood, it can be built in a manner to achieve its
goals.
2. Graphics - The graphics on your website should enrich the user experience. These need to
be kept in balance enough to make sure that the site is attractive, and the
same time functional too, but not enough to create mess and slow down the user
experience. Graphics need to be enhanced to make sure that the site is
displayed at a reputable speed.
3. Navigation - of your website must be intuitive. You need to ensure that the site
is well organised and presented in a manner so that the visitor can easily get
what he is looking for. Visitor easily gets off of such sites which are hard to
navigate. Stick to standard techniques and standard locations for navigation
elements such as links and menus.
4. Flash - If used sparingly and aesthetically, it can give out great results. It can
increase enthusiasm and movement to your site and capabilities that are
difficult or not possible using only HTML. Unfortunately not everyone has flash
and not everyone has the bandwidth to support flash.
5. Pop-up Windows - Unless and until you have a very good reason, avoid pop-up windows. They are
very irritating and many advanced browsers block them.
6. Dead Links - Always make sure all of the links on your site is working and they must.
Nothing is more unprofessional than having users visit your site and encounter
broken links. It can weaken the confidence of visitors in your site and finally
your organisation. Always make sure to test all links in your site. External
links from your site that you no longer control must be checked regularly,
especially if they link deep into your content of site.
7. Monitoring Your Site - Today, many tools are available for monitoring a site. The insights they can
provide are valuable to understand the behaviour of users on your site, helping
you in determining where they come from, how they found your site and the kind
of content that they are looking for and which links are receiving the most
attention. Many excellent tools are available free of charge; there is no
excuse not to monitor your site.
There are many things we need to keep in mind while
designing a website and many can be understood if we put ourselves in visitor's
place. Be a visitor of your own site.
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